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Sunjay Nath travels globally sharing insights on leadership and performance. He is best known for his trademark, “The 10-80-10 Principle” which is a framework that helps individuals and teams improve performance. This methodology combines best practices with small wins to help people empower themselves.

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The framework is the synthesis of years of studying many different business models and philosophies and then distilling them into a very simple and easy to apply the framework. Some of the concepts it compasses include The Pareto Principle (The 80/20 Rule), The Gallop Research that was used in the writing of “Now Discover Your Strengths”, Sir Isaac Newton’s Laws of Motion and Jack Welch’s concept, Differentiation.

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Most successful organizations use these concepts in one form or another. The 10-80-10 Principle can be used to explain why Apple is such a resounding success and how the financial meltdown occurred in 2008. It can also explain why we care more about gas prices than mortgage interest rates even though the latter has a significantly larger impact on our lives. The successful understanding and application of this principle will have a tremendous impact on the performance of any individual, team or organization.